Category: Frugal Tips

Press release content from PR Newswire. The AP news staff was not involved in its creation. https://apnews.com/press-release/pr-newswire/6f9856071b7fa98a6082f07087eb1ae0Click to copy IRVINE, Calif., Oct. 19, 2020 /PRNewswire/ — Acorns[1], the top saving and investing app helping more than 8.2 million Americans save and invest for the future, announced the launch of Acorns Job Finder. Acorns is connecting customers with new career opportunities,...

Conference table in modern office. Getty The press release has long been an invaluable resource for businesses of all sizes: a simple yet effective way of getting the word out about a major acquisition, change in staffing, new product, forthcoming event or indeed any other piece of news the company deems to be worthy of promotion. As with other communiqués,...

Press and public relations can be an expensive marketing strategy[1] and tactic. But it doesn’t have to be. If you’re careful, take advantage of your resources, and you’re strategic about your approach, press release marketing and a focus on press and PR can be one of the most cost-effective ways to grow your business awareness and bottom line. Leverage Your...

A press release can be used to enhance your outbound and inbound media strategy. It’s not my favorite activity for most entrepreneur startups when recommending PR strategy. I’d rather you focus on building relationships with influential journalists and serving their audiences. That said… many startups want to try the ‘spray & pray’ method of getting the word out about their...