20 Low Cost Marketing and Advertising Ideas for Frugal Entrepreneurs

Just because you don’t have a million dollar budget to spend on promoting your business doesn’t mean you can’t still be effective in advertising. There are many low-cost marketing options available that you can implement and use in your business. What’s even better is that is that a lot of these marketing strategies can be implemented for free. Here is...

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Press Release Tips 101: Fiverr news releases suck,create a press release

A press release can be used to enhance your outbound and inbound media strategy. It’s not my favorite activity for most entrepreneur startups when recommending PR strategy. I’d rather you focus on building relationships with influential journalists and serving their audiences. That said… many startups want to try the ‘spray & pray’ method of getting the word out about their...

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Did You See That Press Release? Most Frugal Cities and Worst Driver Behaviors

With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire for Journalists. Here are some of this week’s most newsworthy releases you might have missed. Members of the media can register for PR Newswire for Journalists at prnmedia.prnewswire.com.  Customize your profile to get the news releases you want before they make headlines. It’s free...

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Consumer “New Frugality” May Be an Enduring Feature of Post-Recession Economy, Finds Booz

NEW YORK–(BUSINESS WIRE[1])–A “new frugality,” born of The Great Recession and evidenced by two consecutive years of declining per capita consumption, is now becoming entrenched consumer behavior that is reshaping consumption patterns in ways that will persist even as the economy rebounds, according to a new survey[2] of 2,000 U.S. consumers from Booz & Company. This new consumer spending report,...

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